{"product_id":"let-s-go-all-the-way-blue-100","title":"Let’s Go All The Way Hand Pulled Screenprint","description":"\u003cp\u003eSeven layers of commitment. No backing down once you start pulling the first screen.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLet's Go All The Way\u003c\/strong\u003e started as a typography exercise and became something else entirely. Bold letters that refuse to whisper. Serious colour work that builds with each pass through the press. The kind of piece that makes you remember why hand-pulled screenprint still matters in 2024.\u003c\/p\u003e\u003cp\u003eThis isn't about nostalgia for some imagined golden age of print. It's about the simple fact that some things can't be rushed, can't be automated, can't be half-arsed. Seven layers means seven separate screens, seven mixing sessions, seven chances to mess it up completely. Each pull builds on the last. Miss your registration on layer five and the whole edition suffers.\u003c\/p\u003e\u003cp\u003eThe typography borrows from nowhere and everywhere. Pre-digital lettering when designers cut rubylith by hand and lived with their mistakes. Post-punk gig posters wheat-pasted on brick walls. The crude confidence of early hip-hop flyers. But it's not pastiche – it's what happens when you spend twenty years learning the rules just so you can break them properly.\u003c\/p\u003e\u003cp\u003e460 x 460mm gives the letters room to breathe without overwhelming your wall. Heritage white paper because it holds ink the way it should – no compromise on the stock, no shortcuts on the process. Forty prints total because that's what the edition demanded, not what some market research suggested.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e7-layer hand-pulled screenprint\u003c\/li\u003e\n\u003cli\u003eLimited edition of 40\u003c\/li\u003e\n\u003cli\u003e460 x 460mm\u003c\/li\u003e\n\u003cli\u003e320gsm Heritage white paper\u003c\/li\u003e\n\u003cli\u003eSigned and numbered\u003c\/li\u003e\n\u003cli\u003eAvailable framed or unframed\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eEach print ships wrapped in acid-free tissue, rolled in a proper cardboard tube. UK shipping included. International available.\u003c\/p\u003e\u003cp\u003eThis is for the makers, the all-nighters, the people who understand that going halfway isn't going anywhere at all. Studio walls, creative spaces, anywhere you need reminding that commitment still counts for something.\u003c\/p\u003e","brand":"Olly Fowler 2020","offers":[{"title":"Default Title","offer_id":42367337201857,"sku":"OLI-132","price":90.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0079\/5620\/1525\/files\/lets-go-all-the-way-hand-pulled-screenprint-9859051.jpg?v=1763298606","url":"https:\/\/shop.olifowler.com\/products\/let-s-go-all-the-way-blue-100","provider":"OLI FOWLER ART","version":"1.0","type":"link"}